Why should I invest in white labelling the Charac App?

June 22, 2023

As a pharmacist, having a white-label version of a patient app can be beneficial for several reasons:

1. Branding: With a white-label version, the branding and logo of the pharmacy can be incorporated into the app, which can help strengthen the pharmacy’s brand and awareness.

2. Customization: The app can be customized to suit the pharmacy’s specific needs, including integrating their preferred workflows, formularies, and other essential information.

3. Patient Engagement: By having an app that supports patient engagement, the pharmacy can increase patient loyalty, and promote health behaviours that lead to better medication adherence and health outcomes.

4. Cost-Effective: Developing a patient app from scratch can be expensive and time-consuming. A white-label version of an existing app can be a cost-effective solution for a pharmacy looking to offer digital services without significant investment in app development.

5. Competitive Advantage: Offering a white-label patient app can provide a competitive advantage over other pharmacies while increasing patient satisfaction and retention.